Taylor Swift has officially been named by financial magazine Forbes (USA) on the list of USD billionaires. With a fortune of $1.1 billion, how does Swift make and spend money?

Throughout her singing career, Taylor Swift has always amazed by her achievements. Now, Swift is the world’s top-paid entertainer and one of the richest female singers in music history.

With the “billion dollar” fortune she has built, Swift is also said to be a talented strategist in how to make and spend money. She is considered to be very methodical in making money and spending money very wisely. Swift knows how to spend her money in the right places and also gives back to the community very generously. 

How Taylor Swift built a “billion dollar” fortune

According to  Forbes , up to this point, Taylor Swift is the first and only singer in  music history  to have a “billion dollar” fortune built mainly from her singing career. That is what is admirable about her.

Swift’s sources of income mainly come from agreements with digital music platforms, the release of music products, touring activities… She also built an expensive musical fortune from self-employment. compose songs.

The important factor that helped Swift’s wealth increase so she could join the USD billionaires club was the  Eras tour . This is the first tour in music history to generate $1 billion in revenue from ticket sales. Around the  Eras tour , many economic analyzes have been done showing the powerful effect that Swift has on economies.

Taylor Swift on the international tour “Eras” (Photo: Page Six).

When Swift finished her tour in the US, according to financial news newspaper  Bloomberg  (USA), she created a spending boost of 4.3 billion USD for the US economy. After that, Swift went on an international tour and continued to extend the “Taylor Swift economic effect”.

While on tour, Swift actively promoted her new album called  The Tortured Poets Department.  Swift’s tireless artistic work energy is something that makes everyone admire and respect.

The  movie  Taylor Swift: The Eras Tour revolves around the Eras  tour   , which Swift conducted at her own expense. The film grossed more than 260 million USD. Because “do all, win all”, most of the profits from the movie belong to Swift. After that, she sold the film rights to the online entertainment platform Disney+. This deal brought her an additional 75 million USD.

In fact, Swift has cooperated with big brands in advertising activities. She received expensive advertising contracts, but it was her tour activities that brought Swift large sums of money.

The 1989 tour   earned her more than $250 million per night in 2015. With the  Reputation  tour conducted in 2018, Swift earned an average profit of $7 million per night. This number is considered to double the average profit earned from one show of the  1989 tour .

Swift also sells many souvenirs aimed at her large and loyal fan community.  Forbes  estimates that souvenir sales brought Swift $87 million.

Continuously releasing new music products also helps the female singer make a lot of money. Her latest album –  Midnights  (2022) – is estimated to bring Swift a profit of 230 million USD.

Currently, Swift is also re-recording and re-releasing a number of albums. In 2021, when she re-released her two albums  Fearless  and  Red , Swift earned $51 million. The surprising thing is that the re-released albums sell better and bring in greater profits than when they were first released to the public.

Make money well, spend money wisely

Taylor Swift not only works hard to make money but also knows how to spend it. She owns expensive real estate. This is considered her channel for keeping money and investing long-term. The estimated value of the real estate Swift owns has reached $150 million.

Swift bought 8 properties located in 4 different states in the US. In Los Angeles, California, Swift owns a mansion worth $30 million. In the coastal town of Watch Hill, Rhode Island, Swift owns an oceanfront villa worth $18 million. In New York City, Swift bought a number of residential buildings with a total value of up to 40 million USD.

Taylor Swift knows how to make and spend money (Photo: Page Six).

To be able to travel frequently and conveniently, Swift has 2 private jets, she recently sold one. Each Swift plane costs up to tens of millions of dollars. During times when Swift doesn’t need to use the plane, she rents it out, so these planes actually make a profit for Swift.

Even though she works hard and works hard to earn money, Swift does not let herself lose her sanity. In 2022, Swift pulled out of an advertising contract with a financial company operating in the field of cryptocurrency.

Although the advertising contract was very lucrative, Swift and his colleagues saw the risks when they saw that this company had many potential problems.

While Swift withdrew from the cooperation deal, many other stars could not do so. After that, this cryptocurrency trading company went bankrupt and created a shock in the financial world.

Stars who have advertised for this company have encountered a number of legal problems. They were sued by several parties claiming that these stars supported a fraudulent company.

The fact that Swift was not fascinated by the “lucrative” advertising contract and quickly pulled herself out of trouble made many people admire her thinking and bravery.

Taylor Swift’s “secretly rich, secretly luxurious” style: When rich people want to “hide their wealth”

Taylor Swift has always been the richest female singer in the international music industry for many years, but people easily forget her wealth, because Swift has a gentle, simple style of dressing. unique, absolutely avoiding all display.

In Taylor Swift, people do not see the “eye-catching” display, Swift’s outfit combination does not clearly reveal her remarkable financial potential.

Swift often chooses a simple, gentle fashion style in everyday life. She only shines when appearing on stage or on the red carpet. Swift has never used a Birkin handbag or worn a Rolex watch.

Taylor Swift pursues a “secretly rich, secretly luxurious” fashion style (Photo: Page Six).

The outfits that Swift uses are all simple items purchased from high-class fashion brands, specializing in serving rich people who like to dress simply. Each of Swift’s simplest items costs several thousand dollars.

In recent years, people have begun to talk a lot about the “secretly rich, secretly luxurious” dressing style of the “senior” rich. Meanwhile, Swift has dressed in this style throughout her singing career.

The “hidden rich, hidden luxury” style is when a person buys items with a simple design, but in fact they are items from a high-class brand. The item is of high quality and can be used for a long time. That is the way of dressing for rich people who don’t like “to stand out”, don’t like to “play dominant”.

Swift has a basic way of dressing. Looking at Swift, people don’t see the style of a female billionaire. Style expert Erin Eagle assesses that Swift’s aesthetic style makes her appear as a cute, friendly friend of her fans, not a famous and rich star.

Communications expert Kate Orchard also shared the same opinion: “Swift looks like a lovely girl that everyone can be friends with, because her style is close to everyone’s style.”

The closeness and similarity in style between Swift and her fans have contributed to increasing the bond between her and her very large and loyal fan community.

Swift has a reason not to show off her wealth in an “eye-catching” way (Photo: Page Six).

Fashion style is a strategic tool in building Taylor Swift’s image. Besides her “hidden, secretive” fashion sense, Swift also has exquisite culinary taste, she often dine at famous restaurants.

Swift enjoys life in her own way, and Swift is also very generous. She regularly donates to charities that help people in difficult circumstances. Charitable donations are made regularly and unobtrusively by Swift.

All that the media and the public know about Taylor Swift’s wealth up to this point is that she has a private jet, has a lot of real estate, likes to dress in a “secretly rich, secretly luxurious” style, and often uses Meal at a luxury restaurant.

Beyond that, no one knows anything else. No one knows how many expensive supercars Swift has. She has never talked about her wealth, never displayed super luxurious items to let everyone know how rich or willing she is.

Communications expert Kate Orchard believes that Taylor Swift intentionally “hides her wealth” because this helps her create sympathy and become closer to her fans. Very rich but… hidden rich, that’s all we know about Taylor Swift up to this point.